Roles & Responsibilities
Promote content that is relevant and high quality through social advertising.
Develop a ‘voice’ for the brand that is authentic, appealing and draws in new fans.
Create and maintain a regular content schedule/calendar.
Develop and post content that is designed to engage users and create an interactive relationship.
Respond to fans’ comments, questions, DMs in a manner that’s always positive, upbeat and respectful.
Keep tabs on what other brands are doing and constantly be thinking about how we can improve and grow our social presence.
Collaborate with the AYW team to ideate new campaigns and social media experiences for our fans and customers.
Brainstorm how to leverage our social media in ways that support our SEO and larger consumer reach.
Identify and build strategic relationships for the company with national, local and industry media.
Attend fashion shows, exhibits, and other related events to capture content and create story recaps for all social media platforms.
Current Social Media Platforms: Instagram, Facebook, Pinterest, Polyvore
High functioning laptop or PC
Handheld recording device or a capability smart phone
Means of Transportation
Meet monthly with founder and other contributors.
Minimum 2 years in social media management.
Fluent in all major social platforms: Facebook, Twitter, Instagram, Pinterest, YouTube, SnapChat, Polyvore
Proven track record of social media performance and growth.
Writing — Communicating effectively in writing as appropriate for the needs of the audience.
Public Speaking — Talking to others to convey information effectively and precisely.
A roll-up-your-sleeves, can-do attitude.
Familiar with GoogleDocs, Microsoft Office Suite, Adobe Creative Suite, Photoshop
The right candidate understands....
The right platform for the right message for the right brand.
That one size does not fit all, and you tailor your content accordingly.
That quantity is great, but quality is even better.
How to bring people together around a common interest and passion.
The difference between to, too and two, and their, they're, and there.
Will accept the following links:
social media handles
creative post samples
other creative print